Baby boomer man humorously looking at mid-life, retirement, and memories.
Anita Renfroe has put words to the William Tell Overture that are all the things a Mom would say in a 24 hour period.
“I started out in music (writing and singing), but funny is who I am,” Anita says of her love for both music and comedy. “The older I got and the more authentic I became, the more the funny parts started coming through.
At the end of this bit, the audience jumped to their feet for a standing ovation.
I think it’s worth it.
I made the big list of 400 one time. The magazine that lists the 400 richest was delivered yesterday.
This year it took $1.4 billion to make the list.
Here is the progression of large numbers:
Jay Advertising is launching a new division called Passageway to improve their marketing efforts on behalf of such clients like AAA, Buick Motor Division, First Niagara Bank, GMC Truck, Golf Channel, HBO and HBO Sports, PGA and others.
You know what? They may have it figured out. Passageway will be staffed by boomers because every other agency depends on twenty and thirty somethings to figure things out.
In the words of Ferdinand Jay Smith, co-founder and Executive Creative Director of Jay Advertising, “Many make the mistake of thinking Boomers are over the hill. No, they’re on top of the hill, and they’re signing our paychecks.”
You will probably remember Smith from the 1980′s “HBO in Space” promo. The one where the point of view of the camera is flying out the window and down the street and into space?
He did that promo.
But I don’t get this:
Jay is launching this new venture with a mailing to corporate executives that includes a 12-page book telling the life story of today’s Boomers.
Twelve pages? Twelve pages? I sure would love to get my hands on that masterpiece. I think I’ll drop them a line and see if they will send me a copy. If I don’t get one, I’m sure it will pop up somewhere on the innerwebs.
Stay tuned.
Before recycling and municipal pick up of household waste, there were public dumps that homeowners were expected to use.
Ours was a small community and thus a small dump. Charlotte Harris went to the modern equivalent and was suitably impressed.
Dad ‘monbacked me into one of maybe ten huge bays. In the bays on either side of me were construction vehicles unloading debris. Behind us, the most gigantic bulldozer I have ever seen (imagine the biggest bulldozer you can think of then double it!)
She says if she ever has a boy, she is taking him there. She has her head screwed on straight. When I was a kid, we would hook up the most sorry excuse for a trailer on the back of dad’s truck and load it up for the dump.
I think the trailer would hold four barrels, and had very high sides (at least to an eight year old.) There were no massive bulldozers, just an old tractor with a scoop, to move around the waste. Back then waste wasn’t covered, it was just left to make a big compost heap.
There were two cool things about going to the dump.
Just now both my hearing aid batteries died at the same time. (they beep – just like your smoke detector – now that’s aggravating!)
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