Tag Archive for 'bourbon'

Johnsonville Beer Brats and Bourbon Recipe

Published on June 4, 2009 in Empty Nesters, Entertainment, Family and Health. 4 Comments Tags: , , , , , , , .


johnsonvillebrats

Here’s a great midweek, it’s-gonna-thunderstorm, but-I-got-the-yard-mowed-and-now-I’m-starved dinner.
Six Johnsonville Beer Brats and a handful of Bourbon and a nifty Johnsonville Sausage apron.

Oh, what? You don’t have a Johnsonville Sausage apron do you. OK, it will still work, but you will have to be very neat. (Loser.)

Matt Rivera, my new best friend who does PR for Johnsonville Sausage, sent me the spiffy (codger talk for “totes”) apron. You know about my other blog, right? BBQandBourbon.com? I wrote something nice about brand X beer brats, and Matt found out and bribed me sent me this nice apron.
I bought the Johnsonville Brats.

Just in case you go looking for them at your local grocery store, here’s what the package looks like.

johnsonville
Here is the offical BBQandBourbon recipe using Johnsonville Beer Brats.

  • Start with a glass of your favorite bourbon. Consume.
  • Fire up your gas or charcoal grill.
  • Preheat gas grill to medium-low heat. (If charcoal, allow it to burn until white ash has formed on the coals.)
  • Pour another glass of bourbon. Consume.
  • Place links on grill 7-9 inches above heat source. Use tongs to turn links often, every 4-6 minutes. (Closing the grill lid while cooking helps minimize flare-ups.)
  • Consume bourbon until everything looks a nice golden brown. About the same color as your bourbon.

Put on plate, pour another glass of bourbon and consume.

Now if the thunderstorm isn’t looming and your local weather radio isn’t advising you to take cover immediately, and you want to serve some friends, here is another great recipe from Johnsonville Sausage:

  • One 11 x 9 x 2 3/8 inch aluminum foil baking pan
  • 2 – 3 beers
  • 2 Tbsp. butter
  • 1 medium yellow or white onion, sliced

Johnsonville® Brat Hot Tub Directions

Put a foil pan right on the grill, careful not to singe your knuckle hair, pour in the beers and add the butter and onions.  Then grill your Johnsonville Brats to a juicy, golden-brown perfection.  Serve immediately to your hungry guests and place any remaining brats into the steaming hot tub.  When folks are ready for seconds or thirds–or when stragglers show up late – grab a Johnsonville Brat out of the hot tub and enjoy!

And keep the Bourbon for yourself.

Bing: Microsoft’s New Search Engine. Bill Gates Retains Prickdom

Published on May 29, 2009 in Technology. 4 Comments Tags: , , , , , , , , , , , , .


Microsoft tried to make some big waves in the tech world by announcing a new search engine called Bing.

Besides the fact that Bing means “disease” in Chinese and has already been referred to as Because It’s Not Google, Bing is pretty much a made up word.

Never mind that Google should really have been spelled gogol, at least it’s derived from a term that means “large number.”

Bing on the other hand suggests:

BING VS. BING

LONG-TIME FORTUNE COLUMNIST AND BEST-SELLING AUTHOR STANLEY BING CONDEMNS “BRAND INTRUSION” BY NEW MICROSOFT SEARCH ENGINE, ALSO TO BE NAMED “BING”

OFFERS SERVICES TO NEW ENTITY FOR “ANY REASONABLE OFFER”

Bill Gates is a Prick.

UPDATE: Har. Microsoft marketing decided they would try to get cute and actually respond to The Real Bing, and among other things they offered.

Let’s do lunch. In the meantime we are sending you a case of moderately priced cigars.
Your pals,
Bing.com

Hello boys? Cigars come in boxes, Bourbon comes in cases.  You could look it up on Bing.com if the site was actually working.

M&M Faces New Marketing Strategy

Published on May 22, 2008 in M & Ms. 4 Comments Tags: , , , , , , , , , .

Is it just me, or is M&M/Mars just totally gone nutso? 
They announced today one can special order M&M’s with a face imprinted on each piece of delightful candy coating.
I understand vanity M&M’s with corporate logos,  having Indiana Jones eat M&M’s from a Crystal Skull (obviously Mars has not forgotten the Reese’s Pieces fiasco.) Even having little bundles of wedding M&M’s.

“The consumers aren’t recreating the brand, they enhance it,” said Cass. “The brand essence is fun, and they simply redefine that,” says Jim Cass, Mars Direct’s VP.

Enhance it? How about eating it? You want me to buy a 14 ounce package of M&M’s and enhance it? Would you also suggest the Mona Lisa be enhanced? (BTW: I have my order in for Father’s Day: 5 lbs. of “normal” M&M’s, if you would like to enhance that!)

Why did I  have to find out about this new product feature from another blog and not the insider blog for Ambassadors?  I’m an Ambassador for Maker’s Mark bourbon and I regularly get cool stuff from Bill Samuels. He even invites me to a party at Keeneland, Thoroughbreds and Redheads.

But noooo, you have to keep it all to yourself and make a big deal at some private candyass conference.

Hey Cass, check this out if you want to sell more M&M’s, skip the personalized faces and go with:

  • Historical Faces M&M’s: Lincoln will be 200 years old next year, start with him. 
  • Historical Places M&M’s: Lincoln Monument next year.
  • Historical Chases M&M’s: Wilkes Booth next year.

This might even get the endorsement of the Dep’t of Education and allow M&M’s as part of “No Child Left Behind.” Talk about selling more candy! Oh wait, marketing is about enhancing the brand…

 
This is probably funnier than most of the blogs here.