Tag Archive for 'reclast'

UPDATE: Reclast Is Not a Pill

Published on May 15, 2009 in Baby Boomer, Health and Technology. 1 Comment Tags: .


Guess who didn’t read the press release I published for May is Osteoporosis & Prevention Month?

Moi.

And the PR dude called me on it.
And sent me a link that works.
To set the record straight:
http://www.reclast.com/info/tools/isi.jsp

One final thing. Sorry to get technical on ya, but we are trying really hard to fight the misconception that Reclast is a pill. Feel free to leave your post as is, but if you could change it or add a clarifying comment about it being a “once-yearly infusion” that would be great.

So I left the post as it is. And did another post on Osteoporosis.

I now have OsteoPOSTosis.

And he said he was going to send me some awesome swag for Nancy’s golf league. (But I may have not read that quite right either.)

Oh, hell! I just checked the link to make sure it worked. Reclast is made by Novartis.  I own Novartis.

As your doctor if Reclast is right for you. And then ask again. And then doctor shop until you find one that will… never mind… I don’t want to freak the flack.

Well maybe just a little.

May is Don’t Break a Hip Month

Published on May 15, 2009 in Baby Boomer. 4 Comments Tags: , , .

This PR guy insists that I tell you women about this.
Osteoporosis Awareness & Prevention Month

Did you know that May is Osteoporosis Awareness & Prevention Month? You may be interested in sharing some osteoporosis-related statistics with your audience this month so they take proactive measures if they have postmenopausal osteoporosis:
According to the National Osteoporosis Foundation:

* Approximately 8 million American women have osteoporosis, a disease that causes bones such as the hip, spine and wrist to break more easily, resulting in more than 2 million fractures annually
* One in two women over the age of 50 will have an osteoporosis-related fracture in her remaining lifetime
* An average of 24 percent of women who experience a hip fracture will die from complications within one year
* Six months after a hip fracture, only 15 percent of women can walk across a room unaided, and one in five who were able to walk on their own prior to the hip fracture will require long-term care afterwards.

He’s pushing a pill to ease your worries.

The good news is that there are treatments that can help women manage osteoporosis effectively. One such treatment is a once-yearly therapy called Reclast, which is indicated to treat postmenopausal osteoporosis. Women can go to their doctor and receive one 15-minute intravenous dose of medication a year, rather than needing to remember to take daily, weekly or monthly pills.

In the email, he sent me a link for all the precautions if you decide to take Reclast, but the link didn’t work, so you can contact him directly: nathan.reagan@fleishman.com