I really hate it when bloggers turn off commenting.
It’s just so damned arrogant to write your opinion and then shut your ears and say “LA LA LA LA.”
Many of the blogs that close commenting are Splogs – content scrapers from real blogs. Reverie.com isn’t a Splog because my Consigliere sent me the link.
So my only recourse to express my opinion on their opinion is to write it here and link it there.
Filed under “Cool News of the Day.” Which indicates to me that Reveries.com supports the position taken by the people they profusely quoted.
“Seniors, particularly baby boomers, each believe they belong to a market segment made up of exactly one person,” says Quinnipiac’s Blaine Branchik, in a New York Times article by Charles Duhigg (1/6/08). “Many believe the only thing they have in common is that they are all so unique that they have nothing in common,”
The oldest Baby Boomers are 61 years old. That is not senior. I don’t know where “senior” starts, but the terms are not interchangeable.
The baby boom generation has been discussed ad nauseum since we were noticed.
Branchik knows that.
So let’s say the NYT misquoted him, that’s the traditional “out,” right?
Tim Manners (HA!) makes a lame joke about marketers trying to put us into “neat little boxes, other than the pine kind.” OMG, Tim that was just so clever. You should be in marketing.
The four boxes he likes from Age Wave are:
- Ageless Explorers
- Comfortably Contents
- Live for Todays
- Sick and Tireds
He then attaches more lame-ass and insulting generalizations to each of the categories.
Hey Blaine and Tim: Kiss My Wrinkled Ass.
I know marketers have to speak in boxes, that’s OK. But understand too that in any given period of time, I can see myself in any of those boxes. We are a moving target, we are not locked into a lifestyle yet, our moods and attitudes change – just like every other demographic box.
Comments are closed for Tim Manners and Blaine Branchik.
We now return you to regularly scheduled smart-assery.