Comments

Got Milk is the Dumbest, Most Ineffective Marketing Campaign Ever. — 3 Comments

  1. Wow, look how many sites are dedicated to dairy…dairycheckoff.com, dairyfarmingtoday.org, ilovecheese.com, 3aday.org, innovativewithdairy.com, nationaldairycouncil.org, nutritionalexplorations.org, whymilk.com, gotmilk.com, realseal.com, usdec.org, and holy smokes, that’s just off one website.

    Have they tried a simple “don’t forget the milk” on every bag of cookies or carton of ice cream? Milk is my first thought after eating either of them.

  2. @Jerky Joe: If they did think about it, it was just that a thought. Of course, this is perfect point of purchase marketing! But that’s not glam enough! Milk by the cereal? Milk by the bananas? (my FIL’s fav snack – milk, bananas and sugar)

  3. I always enjoy reading quality articles by an individual who is obviously up to snuff on their chosen subject. I’ll be following this post with great interest. Keep up the great work, see you next time

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